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Jacksonville Jaguars

Challenges: The NFL's Jacksonville Jaguars wanted an official online store which matched the design characteristics of their official Web site. In addition to the store design, the Jaguars also wanted to outsource all operations of the store and the inventory risk associated with the merchandise.

Solutions: TeamFanShop developed a store which matched the look and feel of the official Jaguars Web site and stocked it with the largest selection of official Jaguar merchandise available anywhere (more than 700 items) including personalized team jerseys, allowing fans to get any player name and number - or their own name. Team officials have access to a battery of real-time reports through any standard Web browser, allowing them to monitor store traffic, conversion rates, top selling items and more.

Results: The Jaguars saw an immediate positive impact on sales while the store has subsequently generated consistent material increases year after year.

Visit: Official Site | Official Store

Southeastern Conference

Challenges: The SEC wanted a wide variety of products for each of the 12 teams that constitute the Southeastern Conference. Further, they needed to present compelling and relative advertisements for their online store on the popular site, SECSports.com.

Solutions: TeamFanShop developed a massive assortment of officially licensed products for each of the SEC's member institutions. TeamFanShop also manages and controls the graphical images and links to various areas of the SEC online store and aggressively promotes new and exciting products throughout the year with timely and relevant features.

Results: The huge selection of great items contributes to the high conversion rate the SEC now enjoys, and loyal fans of the SEC are now presented with new and exciting licensed products while reading news about their favorite team.

Visit: Official Site | Official Store